What My Old Diary Taught Me About Leadership
Sarah YandellPublished on: 03/08/2026
This blog explores why mindset, clear thinking and the courage to keep going are still a founder's greatest competitive advantage.
Growth Mindset
Sarah Yandell
The Freedom to Lead Your Way
Sarah YandellPublished on: 27/07/2026
Many women still experience leadership differently from men. But as founders, we have something incredibly powerful: the opportunity to build businesses where we define the culture on our terms.
Women Leaders
Staying Curious as a Founder
Sarah YandellPublished on: 20/07/2026
One of the biggest differences I see between founders who plateau and founders who continue to grow is curiosity. Successful founders don't assume they know everything because they started the business; they keep asking questions.
Balance
It Took Me Two Years to Find My Voice
Sarah YandellPublished on: 13/07/2026
After two years of refining my message, I realised the best advice was to be myself. Great leadership starts with confidence, curiosity and authenticity, not copying someone else's formula. Your business should reflect who you are.
Growth Mindset