When Mindset Becomes Culture

When Mindset Becomes Culture

When Mindset Becomes CultureSarah Yandell
Published on: 07/09/2026

A founder’s mindset doesn’t stay with the founder; it shapes the culture around them. How you respond to mistakes, feedback and challenge teaches your team what is valued, what is safe and how to work towards shared goals.

Founder MindsetLeadershipTeam CultureGrowth MindsetBusiness Alignment
What My Old Diary Taught Me About Leadership

What My Old Diary Taught Me About Leadership

What My Old Diary Taught Me About LeadershipSarah Yandell
Published on: 03/08/2026

This blog explores why mindset, clear thinking and the courage to keep going are still a founder's greatest competitive advantage.

mindsetleadershipreflectionresilience
It Took Me Two Years to Find My Voice

It Took Me Two Years to Find My Voice

It Took Me Two Years to Find My VoiceSarah Yandell
Published on: 13/07/2026

After two years of refining my message, I realised the best advice was to be myself. Great leadership starts with confidence, curiosity and authenticity, not copying someone else's formula. Your business should reflect who you are.

marketingbrandingauthenticitybalance
Feel the Fear and Build Anyway

Feel the Fear and Build Anyway

Feel the Fear and Build AnywaySarah Yandell
Published on: 13/06/2026

For anyone building a business right now and doubting themselves: Fear is normal. growth is uncomfortable but courage is built through action - one decision at a time.

mindsetresiliencebusinessgrowth